Ads So Bad They Can Actually Do Some Good

December 2017

An advertising expert points out lessons we can all learn from badly designed ads. Plus: Will we see you at frank? (PDF format)

In This Season of Thanks, Stories About Giving Can Do More Than Inspire

November 2017

Every November, the #MyGivingStory contest makes it easy to tell stories about philanthropy, and the prizes don’t hurt either! Plus: Give yourself the gift of knowledge – enroll in one of our courses this winter. (PDF format)

You Have the Story, Now Let’s Work on the Telling

October 2017

Whether you’re telling your story to hundreds of people or just a handful, these five tips will help you connect with your audience. (PDF format)

Five Things You Need to Know About Social Media (That They Don’t Tell You in Nonprofit School)

September 2017

A social media maven shares tips and tricks to get you noticed on any platform. Plus: Go back to school at The Goodman Center this fall! (PDF format)

The 10 Questions We Hear Most Often

August 2017

We answer your most burning storytelling questions. Plus: A new slate of classes for the fall! (PDF format)

Two Must-Reads for Public Interest Communicators

May 2017

A new quarterly journal and a strategic guide years in the making will help you make the world a better place. (PDF format)

The 18th Annual Summer Reading List

June 2017

This year’s recommended reading will keep you sharp (and make you better at your job), even while you’re on vacation. Plus: Sign up for summer school at The Goodman Center! (PDF format)

Need Some Inspiration? Begin at the Beginning…

April 2017

Tell your founding story and see how the story of how you started can be one of your greatest assets. (PDF format)

Cool Stuff We Learned at frank2017

March 2017

Highlights from the annual meeting of the tribe: frank2017. Plus: A new slate of spring classes! (PDF format)

We Have Seen the Future, and It’s Fun.

February 2017

If you want to engage clients, donors and employees, gamification should be in your playbook.

(PDF format)

Tools, Tips and Inspiration for Storytellers

January 2017

The revamped Hatch for Good website offers even more resources to help you tell your stories even better. Plus: Frank2017 is in March! (PDF format)